Program Schedule    |    Speakers
Program Schedule
More than 30 learning sessions offered at the 2006 IABC Southern Region Conference have been organized into four educational tracks to help you pack maximum learning into your conference experience.

Skills Track Leadership Track Marketing Track Misc. Track


Please click here to download a digital version of the program brochure.

Sunday, September 24
12:00 pm - 4:00 pm
Southern Region Board Meeting (including chapter delegates)
5:00 pm - 7:30 pm
Opening Reception & Silver Quill Awards
Monday, September 25
8:00 am - 9:30 am
Breakfast & Keynote: Lessons Learned Hurricane Katrina, Leadership, Communications & Responsibility (more info | download presentation)
Gerard Braud
9:45 am - 10:45 am
Think Excellence, Not Difference: Positioning Strategies for Success (more info | download presentation)
Eric Morgenstern
Doing Well by Doing Good (more info)
Mike Swenson
Strategies for Getting Organized, Increasing Productivity and Reducing Stress (more info)
Cynthia Kyriazis
Networking for Results (more info)
Denise Upah Mills
10:45 am - 11:00 am
BREAK
11:00 am - 12:00 pm
Creating a Brand Legend (more info)
T. DeWayne Ables
Successfully Managing a Mega-Merger: Defining Your New Brand (more info)
Mike Goff
Stirred, Not Shaken: Constructing an Executable Targeted Communication Strategy (more info)
Roland L. Draughon
Authentic Power and Leadership (more info | download presentation)
Marty Stanley
12:00 pm - 12:15 pm
BREAK
12:15 pm - 1:45 pm
Lunch and Keynote Speaker: Changing the Way We Deliver Our Message (Southwest Airlines) (more info)
Ginger Hardage
1:45 pm - 2:00 pm
BREAK
2:00 pm - 3:00 pm
Inside Accounting: The Cliff Notes Version in 10 Steps (more info | download presentation)
James Gentry
Big Brand Strategies for Nonprofits (more info | download presentation)
Paul A. Weber
Cause Marketing Case Study: What it Takes to Put Your Lance Face On (more info)
Mark Killen
Interviewing Bloopers and Resume Faux Pas (more info | download presentation)
Deborah Goodin
3:00 pm - 3:15 pm
BREAK
3:15 pm - 4:15 pm
Creativity: How to Get Ideas! (more info | download presentation)
Sue Mosby
Tackling Leadership Dilemmas in Nonprofits (more info)
Anne Yelderman
Case Study: Hallmark Writers and Artists on Tour (more info | download presentation)
Hallmark Team
Speaking for Success (more info)
Michael Bayly
4:15 pm - 4:30 pm
BREAK
4:30 pm - 5:30 pm
Pixel Perfection (more info)
Suzanne Salvo
Case Study: Blue Bunny (more info)
Barkley Evergreen & Partners
From Order Taker to Strategist (more info)
David C. Kistle
The Secrets of Successful Newsletters (more info)
Angelo Trozzolo
5:30 pm - 7:00 pm
FREE TIME
7:00 pm - 9:00 pm
DINE-AROUND
Tuesday, September 26
7:30 am - 8:30 am
Continental Breakfast / Hotel Checkout
8:30 am - 9:30 am
Working with Designers (more info | download presentation)
Paul Davies
Ethics in Communications: Stories from the Trenches (more info)
John Leifer
Do You Have What it Takes to Be an Entrepreneur? (more info)
Stefanie Weaver
Technology, Online Collaboration and E-communities (more info | download presentation)
Greg Brooks
9:30 am - 9:45 am
BREAK
9:45 am - 10:45 am
The Trouble with Today’s Intranets and Web Sites…and How to Fix Them (more info)
Jeff Herrington
Crisis Communications Planning (more info | download presentation)
Gerard Braud
Preparing Yourself for Entrepreneurial Excellence (more info)
Allison Darling
Generational Communications – Ensure You Are Being Heard By the Young, the Old and the In-Betweens (more info)
Richard Delaney
Waiting for Your Cat to Bark? Persuading Customers When They Don’t Respond to Traditional Marketing (more info)
Eisenberg Brothers
10:45 am - 11:00 am
BREAK
11:00 am - 12:00 pm
The Trouble with Today’s Intranets and Web Sites…and How to Fix Them (more info)
Jeff Herrington
Crisis Communications Planning (more info | download presentation)
Gerard Braud
Is There Life After Communications? (more info)
Chris Watkins
Waiting for Your Cat to Bark? Persuading Customers When They Don’t Respond to Traditional Marketing (more info)
Eisenberg Brothers
12:00 pm - 12:30 pm
BREAK
12:30 pm - 2:00 pm
Lunch and Keynote Speaker: Communicating with Candor and Care (more info | download presentation)
Dr. Delorese Ambrose
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